Fidelity Data Inc.

Direct Marketing Solutions

(954) 573-8603 9am to 6pm EST

Mortgage Direct Mail Advertising

Mortgage Postcards are the most cost effective way to generate mortgage and reverse mortgage leads. You choose the age range. income, LTV, current rate, current mortgage amount, credit worthiness and other factors in your mailing list to target the best loan prospects.

In 2012 the most responsive markets for mortgage direct mail are Reverse Mortgage, HARP Program, First Time Buyers, FHA Streamline and VA Streamline.

Here are a few mortgage postcard samples in different market niches. We design mortgage postcard campaigns

for every niche of the mortgage market.

FHA Mailers - Refinance and First Time Buyers

Debt Consolidation/Cash Out

Adjustable Rate Mortgage Postcards

Loan Modification/Stop Foreclosure

Reverse Mortgage (Please click on Reverse Mortgage for info on Reverse Mortgage Direct Mail and Reverse Mortgage Lead Generation)

Return on Investment scenarios for a Mortgage Direct Mail Campaign.

Sample ROI Scenarios Using Fidelity Data’s Targeted Direct Mail

Scenario #1:

5,000 mailed 1% response rate 50 Phone Calls 5 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $15,000
RME total cost = $2,550
Return on Investment = $12,450

Scenario #2:
5,000 mailed 2% response rate 100 Phone Calls 10 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $30,000
RME total cost = $2,550
Return on Investment = $27,450

Scenario #3:
5,000 mailed 3% response rate 150 Phone Calls 15 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $45,000
RME total cost = $2,550
Return on Investment = $42,450

This is a sample analysis for mortgage brokers who use direct mail to increase their business. These are estimates and will vary due to different types of commission structures. Also, you must consider the life-time value of the client including referrals.

Pricing

All inclusive pricing includes

Printing, Addressing, Targeted Mailing List and Postage

50 cents per postcard

52 cents per postcard for FHA because of higher cost for mailing list

There is one time $75 set up/design fee

Each card is customized for your Company including your company logo, phone and custom graphics.

Please call or e-mail us to start your phone ringing.

Sales/Info Desk (954) 573-8603 10am-6pm EST

info@fidelitydata.com

We have had to raise our prices by 2 cents per card due to postage rate increase of January 22, 2012

Latest Postage Stamp Rate Increases and Changes

New postage rates became effective January 22, 2012:

* Letters (1 ounce) - An increase of 1-cent to 45 cents.

* First-Class letter additional ounces (for letters over 1 ounce) remain unchanged at 20 cents.

* Postcards - An increase of 3-cents to 32 cents.

* Letters to Canada or Mexico (1 ounce) - An increase of 5-cents to 85 cents.

* Letters to other international destinations - An increase of 7-cents to $1.05.

Fidelity also specializes in highly responsive postcards for the Real Estate and Insurance industries. Please call or e-mail for samples

Fidelity Data Inc . has been the leader in HIGH IMPACT direct mail for top mortgage producers for over 9 years. Our direct mail expertise consists of knowing what it takes for the consumer to stop and open your mail. Our tested and proven results have worked for hundreds of mortgage professionals nationwide. We take the guessing and complexity out of your hands, so you can concentrate on closing more loans.

Call or e-mail us now for information on Fidelity's High Impact Direct Mail Pieces or targeted lists for your own mail piece

Sales/Info Desk (954) 573-8603 10am-6pm EST

info@fidelitydata.com <<<<<Click on e-mail address or use contact form to request info

Direct mail programs for any type of business. Please call or e-mail us to see if direct mail will work for you.