Postcards are the most cost effective way to generate pre qualified inbound phone calls from mortgage and reverse mortgage prospects. You can choose the age range. income, LTV, credit worthiness and other factors in your mailing list to determine exactly who receives your ad.
In 2010 the most responsive markets for mortgage direct mail are First Time Buyers, FHA Refinance, ARM to Fixed, Loan Modification and VA Streamline.
Here are a few mortgage postcard samples in different market niches. We design mortgage postcard campaigns
for every niche of the mortgage market.
FHA Mailers - Refinance and First Time Buyers





Debt Consolidation/Cash Out



Adjustable Rate Mortgage Postcards




Loan Modification/Stop Foreclosure




Reverse Mortgage (Please click on Reverse Mortgage Lead link here or at top of page for info on Reverse Mortgage Telemarketing and Reverse Mortgage Direct mail)
Return on Investment scenarios for a Mortgage Direct Mail Campaign.
Sample
ROI Scenarios Using Fidelity Data’s Targeted Direct Mail
Scenario
#1:
5,000
mailed 1% response rate 50 Phone Calls 5 (10%)Total Closed Loans
Total Avg. Revenue @ $3000 per closed loan = $15,000
RME total cost = $2,450
Return on Investment = $12,550
Scenario
#2:
5,000 mailed 2% response rate 100 Phone Calls 10 (10%)Total Closed
Loans
Total Avg. Revenue @ $3000 per closed loan = $30,000
RME total cost = $2,450
Return on Investment = $27,550
Scenario
#3:
5,000 mailed 3% response rate 150 Phone Calls 15 (10%)Total Closed
Loans
Total Avg. Revenue @ $3000 per closed loan = $45,000
RME total cost = $2,450
Return on Investment = $42,550
This is a sample analysis for mortgage brokers who use direct mail to increase their business. These are estimates and will vary due to different types of commission structures. Also, you must consider the life-time value of the client including referrals.
Pricing
All inclusive pricing
Printing, Addressing, Targeted Mailing List and Postage
46 cents per postcard
48 cents per card for Adjustable Rate and FHA because of higher cost for mailing list
There is one time $75 set up/design fee
Each card is customized for your Company including your company logo and any photo you may desire.
Please call or e-mail us to start the phone ringing.
866-550-7858
info@fidelitydata.com
Fidelity also specializes in highly responsive postcards for the Real Estate and Insurance industries. Please call or e-mail for samples
Fidelity
Data Inc . has been the leader in
HIGH IMPACT direct mail for top mortgage producers for
over 9 years. Our direct mail expertise consists of knowing what
it takes for the consumer to stop and open your mail. Our tested
and proven results have worked for hundreds of mortgage professionals
nationwide. We take the guessing and complexity out of your hands,
so you can concentrate on closing more loans.
Call or
e-mail us now for information on Fidelity's High Impact Direct Mail
Pieces or targeted lists for your own mail piece
(866) 550-7858 Toll Free US/Canada/UK
(954) 570-5818 Main Number
info@fidelitydata.com <<<<<Click on e-mail address to request info
Direct mail programs for any type of business. Please call or e-mail us to see if direct mail will work for you.
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